The third Common Hours campaign was a love letter to the ups and downs of the creative process: the joys, the passion, the isolation, the madness, and ultimately the release that we have all felt at some point in our lives. From procrastination to catharsis, the campaign follows the story of a woman alone in her house, left to her own machinations. Captured by Jake Terrey and Ribal Hosn, the story draws on instinct and repetition, set to a melodic piano and guitar extrapolation of Bowie's Life on Mars, exploring the doubt and happiness that can be found while learning to truly be yourself.